These brands include Golf Channel, Revolution Golf, Deal Caddy, Golf Advisor, Am Tour, Golf Channel Academy, and Fit to the Tee.
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July 14, 2015, New York, N.Y. – Revolution Golf, the fastest growing media property in golf, reports that it reaches golfers that you can’t find elsewhere according to data provided by comScore, a leading internet technology company that provides marketing data and analytics to many of the world's largest enterprises, agencies, and publishers.
“Our unique model combines digital video, email and social media to deliver exclusive content to our members and provides an extremely effective platform for engaging with our audience,” said Justin Tupper, Revolution Golf’s CEO and co-founder. “One of the key benefits of being a digital property is that we have a great window into this audience. All of the decisions we make, both for ourselves and our marketing partners, are data-driven.”
Over the last several months, Revolution Golf has analyzed the media consumption habits of its audience. According to data from comScore, the leading technology company that provides marketing data and analytics to many of the world’s largest advertisers, less than 80% of the Revolution Golf audience regularly visits the 6 leading golf-oriented websites on a monthly basis.
“We can provide our marketing partners with the ability to engage with a completely different audience than they can reach via other golf media platforms,” continued Tupper. “Our audience is not only unique, but it is highly active and affluent, making our media platform very attractive to marketing partners looking to tell their story, establish brand awareness, and stimulate demand for their products or services.”
According to its most recent subscriber study, 65% of the Revolution Golf audience plays golf at least once a week in season. They are also high spenders with 80% having an annual household income greater than $100,000. “With the quality of our audience and a growth rate of more than 25,000 avid golfers a week, Revolution Golf delivers an ideal platform to companies wanting to reach the avid golfer,” added Tupper.
About Revolution Golf
Founded in 2011 and powered by the passion of more than 1.5 million avid golfers, Revolution Golf is the most engaging golf platform on the Internet. In the last four years, it has grown to become one of the largest digital media companies in the world focused on the core golfer. Its video-based platform connects golfers of all skill levels to world-class instruction covering all areas of the game, from personalized club matching and selection to reading greens like the pros and all aspects in between. Over 1,000 videos exist in its archive, with tips ranging from driving to putting to mental preparation, fitness and nutrition. Revolution Golf also serves its members as a source of the best in golf equipment and training aids.
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